Our Curly Hair Shampoo is a sulfate-free, vegan shampoo made for waves and curls. It lifts away build-up and product residue without stripping the natural oils curls need, so hair stays soft, springy and easy to shape. Aloe vera and argan oil restore moisture and smooth frizz, while a gentle coconut-derived cleansing base respects your natural curl pattern.

Curly hair is naturally drier than straight hair, and harsh sulfate shampoos can strip it, leaving curls frizzy, rough and undefined. This formula swaps sulfates for mild, coconut-derived cleansers that clean thoroughly but gently. Aloe, glycerin and inulin draw in moisture, argan oil smooths, and flaxseed extract helps curls hold their shape. It’s mild enough for everyday washing and the perfect first step in your curl routine.

Key benefits

• Sulfate-free cleansing that won’t strip curls
• Removes build-up and product residue
• Helps reduce frizz and keep curls defined
• Leaves hair soft, springy and easy to style
• Silicone-free and vegan
• Mild enough for everyday use

Key ingredients

• Aloe Vera Leaf Juice: hydrates and soothes hair and scalp.
• Argan Oil: rich in fatty acids and vitamin E. Smooths frizz and adds natural shine.
• Coconut-Derived Cleansers (Coco-Glucoside, Sodium Cocoyl Isethionate, Cocamidopropyl Betaine): mild, sulfate-free surfactants that cleanse gently.
• Glycerin & Inulin: humectants that draw moisture into the hair.
• Linseed (Flaxseed) Extract: a curl-care favourite that helps with softness and definition.
• Lactic Acid: helps keep hair smooth and hydrated.

How to use

Work through damp hair and over the scalp, lather gently, then rinse. Focus the lather on the scalp and let it run through the lengths, which helps minimise frizz.

Complete your curl routine

Follow with our [3-in-1 Curly Hair Treatment]. Use it as a conditioner, a deep mask or a leave-in styler.

Good to know

• Sulfate-free and silicone-free
• Vegan
• Best for type 2 (wavy) and type 3 (curly) hair
• Avoid contact with eyes. If contact occurs, rinse well with water.

Product details

• Hair type: Wavy (type 2) and curly (type 3) hair
• Concern: Frizz, dryness, build-up, lack of curl definition
• Size: 390ml

Ingredients

Aqua (Water), Coco-Glucoside, Cocamidopropyl Betaine, Aloe Barbadensis Leaf Juice, Glycerin, Sodium Cocoyl Isethionate, Inulin, Argania Spinosa Kernel Oil, Parfum (Fragrance), Lactic Acid, Sodium Benzoate, Guar Hydroxypropyltrimonium Chloride, Potassium Sorbate, Linum Usitatissimum (Linseed) Seed Extract, Citric Acid, Cocos Nucifera (Coconut) Fruit Extract, Vitis Vinifera (Grape) Fruit Extract, Linalool, Alpha-Isomethyl Ionone

FAQ

Why should curly hair use a sulfate-free shampoo?
Sulfates can strip the natural oils curly hair relies on, which leads to dryness and frizz. Sulfate-free cleansers clean gently, so curls stay softer and more defined.

Can I use it every day?
Yes. It’s mild enough for daily washing, although many people with curls prefer to wash 2–3 times a week.

Is it silicone-free?
Yes. The formula contains no silicones, so it won’t cause build-up on curls.

Which conditioner should I use with it?
Our 3-in-1 Curly Hair Treatment. It works as a conditioner, a deep mask or a leave-in.